To begin buying and selling through Amazon in the role of a reseller, you have to follow specific steps, which we’ll detail below.
1. Register an Amazon Seller Account
To begin selling on Amazon first, you’ll need to sign up for an Amazon seller account.
On Amazon, it is possible to sign up for either an individual account or a professional one. With a Professional account, you’ll have to pay $39.99 per month. In contrast, the Amazon Individual account will be charged an $0.99 cost per sale, so if you’re able to make more than 40 sales in a month Professional accounts can save you money.
In addition, Amazon offers advanced seller tools for Professional account owners which include reports on orders, Buy Box eligibility, inventory tools, etc.
2. Find a Perfect Product for Reselling on Amazon
In the beginning, it’s an excellent idea to request samples of the product by the company, then test them to see if it is what you would expect in terms of performance and quality.
The reason is that if you purchase something, like through eBay or Alibaba the image may appear different from what the actual item appears to be.
7 Tips to choose the best product to sell on Amazon
- Beware of items that have popular
- Select a product with a decent margin
- Beware of bulky, oversized fragile, fragile, or weighty items.
- Avoid extremely seasonal items.
- Avoid manufacturing complex or assembling difficult licensed or restricted category products;
- Find out if the item is available on the market you have selected;
- Examine your financials, and determine if your product’s price is justified.
A comprehensive guide on how to source products from Alibaba to sell on Amazon you can find here.
3. Find the Product through the Supplier
The best provider for Amazon products for reselling should be able to supply high-quality products and meet deadlines. Find out if the seller will be able to offer tiny amounts.
Four tips to research to find the best supplier for reselling on Amazon
- Check the performance of your supplier;
- Find a reliable manufacturer;
- Ask questions regarding the product and production process;
- Be sure that the seller guarantees the quality of their products and adheres to deadlines for delivery.
4. Create an Optimized Listing
If the merchandise you wish to market is not available on Amazon First and foremost, it’s crucial to optimize your listing.
Even if you’ve got the most desirable product on the market but if the listing is unclear with poorly-designed images, buyers are unlikely to purchase it.
A properly optimized listing should include:
- Video and images of high quality;
- Highly-ranked keywords;
- Informational bullets
- A+ content
- 20-30 reviews that have at least a 4-star rating.
If the product you wish to sell is already listed on Amazon you should be able to make sure that it is listed on the same listing.
5. Launch and Promote Your Product
To effectively promote your product it is essential to develop an effective marketing plan.
A successful marketing strategy must comprise the following components:
- Target is getting more visibility on Amazon;
- Monitoring of your campaign’s metrics. Monitor your reach and engagement, as well as impressions, clicks, CTR the CPA, CPM, and ad frequency;
- An analysis of your sponsored product’s effectiveness in promotions;
- Making and reviewing your advertising campaigns
- Target attaining Buy Box;
- Monitor your ACoS;
- Implementing every method to increase conversions: ask customers to leave reviews or takedown negative reviews;
- Promotion of products outside Amazon;
- Engaging influencers.
6. Grow Your Business
Beautiful listings, adverts, and customer reviews. All of these tools can generate sales, however, the money earned could be destroyed if you don’t monitor your expenses as well as the other metrics of your business.
To prevent this from happening you must keep track of your KPIs for your products and analyze them. Amazon Analytics for Sellers can help you to know not just the sales figures as well as your actual profits, as well as any other information which can boost or decrease them.
A precise profit analysis will provide you the full details of the details of your Amazon transactions, every SKU advertising, organic and SKU sales, along with other crucial business statistics.
