If you have a public profile on Instagram in 2022 and you are searching for ways to increase your account’s engagement, we have some tactics for you.
Whether you are doing it for your business, food blog, or personal creator profile, these methods will help you reach out to your desired audience. Although! There is no magic wand to get followers equal to the Kardashians overnight. But consistency is the key to any progress. From what to post to when to post, everything matters on Instagram.
If you are running a business and want to build a better social media presence, then you must know how to get the benefits of Instagram as there are millions of people on this social media platform.
The best Instagram Marketing Agency in Washington has 6 Ideas to boost your Instagram Engagement.
Content that connects
As they say content is the king. It can make you or break you. Create content that attracts your audience. It can include informative carousels, witty memes, behind the scene videos, customer testimonials, and a fun activity going on in your firm. People really like to see when something is looking different.
For example, if you are a restaurant you can post videos of chefs, staff, or customers. Post whatever you think your audience will like. The more people connect to something the more engaging the rate is.
Reels are doing wonders
We are in the year 2022, whenever we open Instagram we see 15-60 second videos taking all over the space. These reels are really a great way to make engaging content. You never know when your video can reach 1 million views if it is worth the watch. Make consistent reels. If you can’t upload one video daily try doing it on alternate days or twice a week. Instagram Netizens like humorous things more. So research if you have that thing in you?
Be Creative On Stories
Now that you know what to post on your feed, let’s come to Instagram stories. Instagram has given us plenty of features to play with on stories. It includes music, poll, ask me anything stickers. You can use the question sticker to ask what would people want more or their feedback if they have used your product. To reach more people, always use the location tag in your stories.
Engage in Conversations
Act like a human, and comment on other people’s posts. Reply to their stories. Maintain a brand voice. It can be formal, friendly, or witty depending on what kind of brand image you want to create on Instagram. Engaging in conversations really helps your audience to build trust in the brand.
Mention Others
Mention others on your stories, whether it is the employees or the other businesses you are engaging with, so they can repost it on their stories. Adding stories of company staff also shows how your firm values your employees and includes them in extra activities. Make videos with them, and use the new collaborator option of Instagram to widen the reach spectrum.
Authenticity Speaks
Be authentic, this means do not copy some other brand or your competitor especially. You can always get inspiration and ideas from others and still look different and authentic. Authenticity is really important for a brand to grow on Instagram.
Don’t have time to manage social media? We will take the burden off your shoulders. Reach out to us, we are the top Instagram Marketing Agency in Washington. We provide services like social media marketing, web development, SEO and many more.
